Facing a potential $35 billion penalty under the EU’s Digital Markets Act, Google is reportedly considering major changes to its search engine display. Regulators claim the tech giant gives unfair preference to its own services like Google Flights and Hotels over competitors such as Expedia and Booking.com.

According to Reuters, Google proposed a new “VSS box” system, allowing specialized search providers to display their results equally alongside Google’s own listings. Each vertical search service — for instance, a travel or rental site — would compete on “objective and non-discriminatory criteria” for visibility on results pages.

This adjustment could mark one of the biggest design shifts in Google Search’s history. The company seems eager to avoid the sweeping fines that forced Apple to open its app ecosystem earlier this year. Still, it remains unclear whether EU regulators will accept the plan or press for deeper changes.

Read more: Engadget — Google reportedly offers to tweak search results to avoid EU fine