There are two reasons why PR is important for B2B lead generation: - B2B companies are always in dire need of the highest quality leads. - The highest quality leads are mostly generated from third-party sources. Today, many B2B lead generation companies have begun to consider PR as their main lead generation strategy, but it requires a clear plan with…

To stay ahead of your competition, you need to improve and adapt your site's SEO campaign every year. Here are some actual ways to do it: Optimize your site. • Replace clunky and cluttered designs with crisp, web-optimized images. • Remove unnecessary code and scripts. • Use content formats that make it easy to scan a web page. Create longer…

Backlinks are still very important in 2022 and are essential to maintaining an effective and long-term SEO plan. Nearly 41% of large organizations say that link building is one of the most difficult SEO practices for them. However, over the past few years, we have seen the development of new approaches to link placement that have increased the relevancy of…

Affiliate marketing has long been a staple of most online retailers' marketing mix, and it is estimated that affiliate marketing now accounts for 16% of all online purchases in the US and Canada. It is growing by another 10% each year and is expected to reach $8.2 billion in 2022, according to Statista. Publishers come in all shapes and sizes,…

1. Mutual work Building a "circle of staff" with customer-focused professionals and setting expectations will lead to greater success and increased revenue. Co-authors coordinate intentions and actions, send potential customers to each other. 2. Provide high value The ability to create value is an important way to find potential customers. The resource should be easily accessible to you and at…

For small businesses, the best social media management tools lay the foundation for their success. They make it easy to schedule social media posts, respond to comments, track the success of your social strategy, and more. By using social media management software, you can also save a huge amount of time, energy, and money. - NapoleonCat NapoleonCat includes a powerful…

Are you extracting all the value from your data? Learn how you can turn data into insights to guide your SEO strategy. In SEO, you have access to a huge amount of data. But what good is all that data if you don't turn it into actionable strategies that have a clear and measurable impact? When used correctly, you can…