YouTubers Turn Entrepreneurs: How Creators Are Breaking Free From Ad Revenue

YouTube keeps changing the rules, and creators are getting tired of it. Once a goldmine for ad money, the platform has become less reliable for long-term income. Algorithms shift, policies get tighter, and monetization can vanish overnight — leaving many creators scrambling for other ways to make a living. Jimmy Donaldson, aka MrBeast, probably saw it coming first. His snack…