With the ad frequency targeting, Google is giving advertisers more control over how many times people see their YouTube ads.Previously, managing ad frequency on YouTube was only possible when running connected TV campaigns in Google Display & Video 360.Now target frequency is available to all advertisers running YouTube campaigns.In a blog post, Google explains how targeting frequency can help advertisers…

According to a company statement, Google is finally done with Hangouts for good. The app, which has been Google's main messaging platform since 2013, redirects users to Google Chat.A text, video and voice chat app built into Gmail, Hangouts has been sunsetted since July, when the Chrome extension and mobile apps on Google Play and the Apple App Store were…

WhatsApp is reportedly testing a new feature that will allow users to choose a unique "avatar" to represent themselves online. This functionality is currently being released to a subset of Android beta users of the app.WABetaInfo reports that the Meta-owned instant messaging program will soon release an avatar feature for users on Android, iOS and desktops worldwide. If you're using…

Multinational IT company Oracle on Wednesday launched Oracle Alloy to bring the power of the cloud to the masses. The new offering will allow organizations to become cloud providers offering Oracle Cloud Infrastructure (OCI)-based services to their customers. With the new cloud infrastructure platform, organizations such as financial institutions or telecommunications providers can offer cloud services to meet the specific…

Meta announces six updates to Facebook Groups that allow users to share more types of content and administrators to effectively manage their community. The six new tools and features available in Facebook groups include: Facebook Group Drums.Share Facebook Group Events in Instagram StoriesFacebook Group profile customizationRecognizing Facebook Group community membersUpdates to the Admin Assistant utilityAllow group members to post content…

A study of 150,000 search results for apparel-related keywords shows that Google shows that the SERP has 95% of the time, reflecting the opportunities available to online merchants looking to sell more through Google. The results show that search ranking today has evolved beyond traditional organic SEO needs to evolve to keep up with today's reality.seoClarity listed the various features…

A new draft outlines best practices for companies working with artificial intelligence.President Biden is taking new steps to ensure that the rapid development of artificial intelligence technology is effectively managed. The Biden administration recently released a draft "AI Bill of Rights," consisting of five recommendations to ensure that artificial intelligence systems are safe, fair, optional, and, most importantly, ethical. Unlike…

For the first time, Amazon will hold two Prime Day events in one year. Even though it's only been three months since the last one, sales are still going strong.The Amazon Prime Early Access event leads to savings at various stores. This year, you don't have to wait for Black Friday to find some of the best deals of the…

Google's parent company Alphabet Inc. will pay $85 million to end a consumer privacy lawsuit filed by the state of Arizona. The lawsuit, which was filed in May 2020, alleged that the search engine violated the state's consumer fraud law and misled Internet users about its use of location data and data collection practices. He accused Google of continuing to…

In a recent Search off the Record podcast, Google's Lizzie Sussman and John Mueller discussed the use of AI-generated images on websites. Some of their opinions may seem surprising, given how Google handles AI-generated text content. John Mueller noted the limitations inherent in AI-generated technology. Automatically generated contentAutomatically generated text content is prohibited for Google searches in the limited context…

The Seattle-based retail giant announced today that its Prime Early Access sale will take place Oct. 11 and 12. The event is aimed at customers who start their vacation shopping earlier than ever with the goal of securing the best deals. During the sale, Amazon will release a top-100 list of the "most popular and gifted items of the season,"…

Fans of dissecting and fixing smartphones have discovered a huge pleasant surprise in Apple's latest and greatest iPhones. Apple (AAPL -1.51%), the world leader in consumer technology, has introduced the iPhone 14 series. In other words, you know what to do. The new device has a more powerful processor, much better cameras and other features not available on the old…

A new proposed class action complaint has been filed against Meta, accusing it of snooping and collecting iPhone users' personal data, despite the fact that Apple has adopted measures and rules to prevent such surveillance. In August, it was revealed that Meta could track a user's every move on Facebook and Instagram browsing. Meta can track a user's activity on…

The library aims to solve key engineering problems in scientific computing by improving the management and processing of large data sets. In a blog article published last week, Google AI introduced TensorStore, an open-source C++ and Python library designed to store and process n-dimensional data. The library aims to solve key engineering problems in scientific computing by improving the management…

WhatsApp Global Head of Marketing Vivian Odior runs global marketing campaigns to help the messaging platform's more than two billion users celebrate their diversity. Previously director of global marketing at Johnson & Johnson, Odior learned how to effectively push boundaries when addressing people's identity and representation issues. Among other notable projects, she spearheaded #SeeTheRealMe, a video campaign for skincare brand…